Sponsor MSP Late NightNo banner.
A seat at the table.

How do you get a seat at the MSP table? At MSP Late Night you are not on the sidelines, you are in the conversation. With MSP owners, vendors and distributors from your core market.

Already at the table Kaseya ANNO1982Ingram MicroNetOSSupervision

Sponsors and partners of the 2026 season. The line-up in 2027 may differ.

1 core sponsorship left for 2027.

Claim the last seat →

Promised: 50,000 views.
Delivered: 270,000.

Promised 2026Delivered 2026Expected 2027
Views for the whole show 50,000270,000400,000
Attendees at MSP Late Night, including table guests 8093120
Organic views 45,000100,000
Watch time 822 hours1,200 hours
LinkedIn posts 90120
Event visitors 350400
Views on YouTube, Spotify and the website 5,00020,000
Visitors to the StoryYo studio from the MSP ecosystem 200 to 300500

In 2027: 20 episodes and even more MSPs at the table, in a growing market.

2026: figures up to September. 2027: expected.

New in 2027

  • MSP Performance Club A community of MSPs who share best practices for growth.
  • Livestream Watch the show live too, on YouTube and on LinkedIn.
  • Thought leadership ads Conversations from the table as LinkedIn ads, from a personal profile.
  • Digital studio screens Screens in the studio, with the sponsors in view while recording.
  • 50 blogs About the conversations at the table, findable in Google and AI.
  • 4 to 6 white papers The insights from the episodes, bundled per theme.
  • Monthly LinkedIn article Every month, the key insights from the table in one place.
  • Year in review The whole year back: CUT as video, UNCUT as white paper.
Effy Shkuri and Hendrika Willemse at the bar of the MSP Late Night studioNetworking after a business club eveningTwo guests in conversation at the MSP Late Night tableA board of snacks on the MSP Late Night tableHost Sjors Brul at the MSP Late Night table

One package,
seen everywhere

The main sponsor large, the core sponsors smaller. A new sponsor appears everywhere at once, on the day they start.

Guests post their own clip. In the first seconds the bar slides in: the main sponsor large, the core sponsors smaller below.

270.000views on LinkedIn, YouTube and Spotify

Choose your seat at the table.

  • The MSP Late Night table with host Sjors Brul under the neon sign
    1 seat per year

    Main sponsor

    MSP Late Night, powered by you.

    On request

    • Solo in every clip
    • 100,000 video views with your logo, guaranteed
    • In view 150,000 times
    • Large logo and your story in everything we write
    Ask about availability See the differences
  • Guests at the MSP Late Night table, with the audience behind them
    1 seat left

    Core sponsor

    Core partner

    Your brand in every conversation.

    €25k

    12 months

    • 2x at the table and a personal interview
    • 50,000 video views with your logo, guaranteed
    • In view 75,000 times
    • Access to all recordings, events and the Performance Club
    Claim the last seat See the differences
  • Two guests in conversation at the MSP Late Night table
    6 months

    Community sponsor

    Network partner

    Six months at every table.

    €10k

    6 months

    • All network events and the MSP Performance Club
    • 1x at the table and a personal interview
    • Your logo on the website, in blogs, white papers and the year in review
    • 10,000 video views with your logo, guaranteed
    Choose community See the differences
  • Host Sjors Brul at the MSP Late Night table
    Introduction

    Supporting sponsor

    Episode partner

    One evening at the table. In view right away.

    €6k

    one-off

    • 1x at the table
    • Personal interview as a video podcast
    • Publication in MSP Business
    • 5,000 video views with your logo, guaranteed
    Choose supporting

Every package includes publication in MSP Business. Core and main sponsors join everything new in 2027 as early partners: livestream, thought leadership ads and digital studio screens.

See exactly what you get →

Video views: views of videos with your logo in view, measured the way LinkedIn measures a view. Total in view: every time your logo is seen, in video and written content combined. Applies to everything in our studio in the Netherlands. MSP Late Night On Tour and events abroad are not part of the sponsor package.

Sign up
as a sponsor

  1. 1Choose a package, or leave it open.
  2. 2We call you and find the right seat together.
  3. 3From your start date, you are in view everywhere.
Kaseya ANNO1982Ingram MicroNetOSSupervision
Which package?
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